arrow_backBack to Stories
Fintech & VendingNayax
Nayax

Nayax Overview

Our partnership with SECO propels Nayax toward new frontiers in automated self-service retail, harnessing SECO’s extensive OEM network to extend our commercial reach into high-demand markets worldwide and accelerate broader adoption of our embedded payment platform. (...) We’re proud to work with SECO to offer game-changing, fully embedded payment solutions that unify telematics, analytics, and frictionless transactions under one umbrella.Oren Tepper, Chief Commercial Officer of Nayax

01. The Challenge

OEMs operating in automated and self-service environments face a structural limitation: payments, device management, and user experience are often fragmented across separate systems.

This creates issues such as:

  • chevron_rightDisconnected payment and machine logic, leading to poor user experience
  • chevron_rightLimited access to transaction data and customer insights
  • chevron_rightHigh complexity in integrating payments into connected devices
  • chevron_rightIncreased costs due to multiple vendors and components

This challenge is particularly critical in sectors like:

  • chevron_rightVending & unattended retail
  • chevron_rightCoffee machines & food service equipment
  • chevron_rightEV charging infrastructure
  • chevron_rightSelf-service kiosks and smart retail systems

OEMs needed a way to embed payments natively into their devices, without adding complexity and with full control over data and operations.

02. The Solution

Through a strategic partnership, SECO and Nayax combined their technologies to deliver a fully integrated IoT + payment solution, purpose-built for OEMs.

The solution embeds Nayax’s global payment platform directly into SECO’s IoT-enabled devices, creating a unified architecture where payments, device management, and data are handled together.

This enables:

  • checkNative payment integration within connected devices (no external terminals)
  • checkA single platform combining:
  • checkReal-time visibility on transactions, device status, and user behavior
  • checkSupport for global payment systems and scalable deployments

The result is a compact, all-in-one solution that merges hardware, software, and payments into a single ecosystem, designed for seamless OEM integration.

  • checkEmbedded cashless payments
  • checkIoT device management
  • checkReal-time business intelligence
  • checkRemote machine control
  • checkGlobal scalability

03. The Results

The partnership unlocks a new level of efficiency and innovation for both Nayax and SECO customers.

For OEMs and operators:

  • checkFaster time-to-market with ready-to-integrate payment-enabled devices
  • checkReduced complexity by eliminating separate payment and IoT systems
  • checkLower operational costs through integrated hardware and software
  • checkImproved user experience with frictionless, seamless transactions
  • checkAccess to transaction data + machine data in a single platform

For end customers:

  • checkSmoother interactions with fully integrated, cashless experiences
  • checkFaster, more reliable transactions across self-service environments

Outcome: A unified IoT and payment ecosystem that allows OEMs to build smarter, connected machines with embedded payments, enabling new business models, better user experiences, and data-driven operations at scale.

Start your own success story

Join industrial leaders in the Edge AI revolution. Try the Framework for free today.

Start Free Trial

Subscribe to our newsletter

Get a monthly roundup of the most critical developments in IoT, Edge AI, and connected infrastructure security.

Nayax × Clea | IoT Success Story | Clea